Juniper Research: Mobile Music Revenues To Reach $5.5 Billion By 2015

Juniper Research: Mobile Music Revenues To Reach $5.5 Billion By 2015


A new report published today by Juniper Research forecasts that music consumed on mobile handsets will generate $5.5 billion annually in 2015, a rise of $3.1 billion from 2010.

The report finds that mobile music is becoming an increasingly important part of the digital music sector, which is propping up a failing industry hit by over a decade of widespread online piracy.

Mobile Music Opportunities report author Daniel Ashdown argues: “Initially, PC downloading and sideloading to MP3 players was the only way to go; but the development of mobile devices has now reached the point where they match the technical specs of dedicated MP3 players.

Add in connectivity – just one click to buy and download – along with all the other smartphone features, and there is no competition between the two. This is why sales of Apple’s iPhone are going to outstrip its iPod in the not too distant future.”

Juniper Research finds that P2P file sharing is slowly migrating to the mobile, with BitTorrent applications now available on Android Market.