Vovici, a provider of enterprise feedback management solutions, today launched Vovici Social™ for Facebook, an integrated application that enhances its industry-leading panel management solution.

Vovici Social for Facebook delivers a comprehensive integration between panel management and Facebook that leverages social media visibility as a way to recruit panelists.

  • Vovici Social for Facebook delivers an application that can be added to a Fan Page and allow users to sign up for panels
  • Panelists can enable the auto-population of information with existing Facebook profile data
  • Panelists have immediate access to new surveys and can update their profile and other information directly from within Facebook

“Social applications like Facebook are a critical part of any voice of the customer program today,” states Dave Capuano, vice president of marketing for Vovici. “Through Vovici Social for Facebook, companies can actively recruit customers engaged on their social media sites and remain top of mind by continuing to facilitate ongoing dialogues.”