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Scribd is a social publishing site, where tens of millions of people share original writings and documents. The company houses tens of millions written works including best-selling books, magazines, research reports, recipes, presentations, and more. But Scribd is now adding a second option for online reading with an application called Float that it’s releasing today for the iPhone and the Web.

Float promises to be a fun and easy social reading app for your iPhone. Explore your favorite web content, including news, magazines, blogs, documents and more — all in one place, while connecting with friends and readers just like you. Discover content by interests or through friend recommendations on Twitter, Facebook and Scribd.

With Float you can read with ease and flexibility on your iPhone; customize text size, font, orientation and more without the clutter and distraction of web pages.Save web articles and documents from your computer to read later in your Float app and read seamlessly across multiple devices and computers, letting Float keep track of your reading preferences.

“For the most part, browsers were built for computers and sort of retrofitted for cellphones,” says Scribd Director of Product Matt Riley, “and they really haven’t provided a great reading experience so far.”

Co-founder and chief technology officer Jared Friedman described it as an attempt to create the ideal reading environment on any device.

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Founder @Alltopstartups. Blogger. Entrepreneur. Author. Contributor at Entrepreneur Magazine. Curator at Postanly (The week’s most insightful posts from top publishers delivered weekly)