YouTube has launched a comprehensive guide outlining how content producers should be approaching the platform and which features they can take advantage of. The 70 page guide is titled: The Creator Playbook.
The guide provides Partners and creators with a new resource that compiles important tips, best practices, and strategies that helps creators build audiences on YouTube.
The Creator Playbook is not a collection of rules or guaranteed ‘tricks’ to get more views. Instead, it presents best practices, optimization tips, and suggested strategies for building audience and engagement on YouTube. The guide is divided into three sections:Programming & Producing, Publishing & Optimization, Community & Social Media.