You may be getting some kind of traffic to your site but the good news is that there is always room for improvement. Unfortunately, lots of businesses and bloggers are investing in highly competitive keywords that are bringing them little or no traffic, but they still hope that in a few months their sites will make it to the top of Google.
The bad news is that it could take you longer than necessary to grow your organic search traffic if you are investing in the wrong competitive keywords. It’s about time you focused on what works already specifically for your site.
HitTail wants to help you focus on the long tail organic keywords (lots of low hanging fruits) that are guaranteed to drive organic traffic to your site. The HitTail’s analytics tool tells you, in real-time, the most promising organic keywords you should target based on your existing traffic.
The tool makes suggestions for keywords to use in your blog post titles or specific topics you should be writing about based on the search terms that are already bringing people to your site.
Remember, if you are already doing something right, it can significantly be improved to bring you even more search traffic, and HitTail helps you to do just that.
The importance of Long-tail search engine optimization
The competition for popular keywords have always been fierce and it is even becoming a lot more difficult to rank for certain keywords. Now, there are only 10 seats at Google’s first-page table for every keyword, hence the need to focus on what is already working for you to maintain your seat at the table.
Long- tail keywords are a type of keyword phrase people use for searches that has at least three, and some times as many as five words in the phrase. People mostly use them when they are looking for something very specific.
Long-tail keyword searches have less competition and they often don’t have a bull’s-eye on them like the heavy-hitting core keywords most big companies are targeting.
The biggest benefit of going after long tail keywords is that you can start seeing immediate organic traffic increase because long tail keywords are usually less competitive.
How HitTail works
When you successfully register an account with HitTail, you are requested to put their tracking code on your site or blog (for bloggers using WordPress, you can install the HitTail WordPress plugin to get started), the tool then runs in the background to record search hits and keyword information for suggestion purposes.
HitTail then analyzes all the keywords it gathers using their algorithm to make a good recommendation. Based on the keywords analytics of your site, you will be presented with suggested long tail keywords that you can rank well for.
Using the keyword suggestions, you should be able to increase your organic search traffic fairly easily. You can use the recommended keywords for article ideas if you’re finding it difficult to come up with new article ideas for your blog. You can also request for specific articles from the HitTail team at a fee.
HitTail is paid service and the first package starts at $9.95 per month, but you will be able to use the service for free for the first 21 days.