Hyderabad-based mobile TV company Apalya Technologies Pvt Ltd has raised $7.5M in its third round of funding, led by IndoUS Venture Partners (IUVP). Existing investors, IDG Ventures India and Qualcomm Ventures, participated in the round.
Apalya’s Mobile Video Delivery Platform seamlessly streams video content to Consumers, integrating Mobile Operators, Content owners and Mobile advertisers, creating new revenue streams across the New Media value chain.
Apalya intends to use the funds to expand into international markets, starting with deployments in S.E.Asia this quarter. “Our focus will continue to be on India but we saw many leads coming in from the Middle East, S.E.Asia and Africa and we are going to expand into these regions,” said Vamshi Reddy, CEO and Founder, Apalya Technologies.
Apalya’s mobile TV application MiMobi offers rich video streaming of channels on phones. It received seed funding of $0.5 million from Mumbai Angels. In October 2009, IDG Ventures India and Qualcomm Ventures together infused $3 million in Apalya. The company’s revenues are at $3-5 million.
Apalya aggregates premium entertainment content from many different content providers, and then optimizes the content to be suitable for small screen or mobile viewing. Apalya’s technology works on delivering the best possible mobile entertainment experience based on the type of the device and the type of network being used.
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