VerticalResponse, a provider of self-service email marketing, online survey, social media and direct mail marketing solutions for small businesses, has partnered with non-profit Startup Weekend to help arm entrepreneurs with the marketing technologies and advice needed to launch their ideas.

Startup Weekend is a global community and series of events fostered by technology-minded entrepreneurs, business mentors and influential movers and shakers. Each Startup Weekend event provides entrepreneurs a hands-on opportunity to see if their startup ideas are viable; they pitch their ideas, form teams, develop product prototypes, present to a panel of judges, get feedback and declare one standout idea – all within 54 hours. Startup Weekends are planned in multiple cities in more than 65 countries nearly every weekend.

VerticalResponse will be present at several Startup Weekend events as an on-site mentor. VerticalResponse representatives will be on hand to help participants refine their presentations, advise on any developer questions or issues, and integrate custom email marketing and/or online survey functionality into their product prototype. Participants who integrate VerticalResponse into their final product prototype will receive a free VerticalResponse email partner account, valued at US$2,000.

Additionally, VerticalResponse will offer teams at every Startup Weekend 1,000 free email credits, with the winner receiving 10,000 credits.