HelloWallet, a personal financial startup that launched last year has just secured another $12 million to take on Mint. HelloWallet plans to use its Series B funding to expand its client base and help more workers build savings. The startup previously raised $9 million in Series A funding, from Grotech Ventures and AOL co-founder Steve Case.
HelloWallet helps workers save money, improve their wellbeing, and manage their financial responsibilities through personalized, independent guidance and management services. The personal finance application was created to boost the wealth of workers by democratizing access to financial guidance. The Web application pulls information from your credit cards, bank accounts, 401ks, and even student loans. The company has sold more than 300,000 subscriptions since it launched its enterprise application in mid-2011.
“We have proved that workers can save more and improve their financial wellness if they have access to personalized guidance,” says HelloWallet founder & CEO Matt Fellowes.
HelloWallet gives one membership to a family in need for every five subscriptions it sells. The company is led by former Brookings Institution Fellow Matt Fellowes. HelloWallet was created with support from the Rockefeller Foundation in 2009.