Alltopstartups
  • Start
  • Grow
  • Market
  • Lead
  • Money
  • Guides
  • Interviews
Pages
  • About
  • Advertise
  • Contact
  • Homepage
  • Resources
  • Submit Your Startup
  • Submit Your Startup Story
AllTopStartups
  • Start
  • Grow
  • Market
  • Lead
  • Money
  • Guides
  • Interviews
85K

[INFOGRAPHIC] 12 Key Steps To A Successful Product Launch

  • Thomas Oppong
  • Apr 9, 2012
  • 1 minute read

A lot of things can go wrong when you are finally at that stage to launch your product. It’s not surprising that ninety percent of new products or companies fail each year. In his 7 Failure Points For Start-Ups, Brain makes it clear that wrong audience targeting, Wrong ad messaging and Wrong price for audience could all be some of the reasons for startup failure.

Based on following closely 600 product launches and testing 20,000 concepts, Nielsen outlined a 12 key steps to successful launch with recommendations on what startups should change before a new product launch in order to increase their chances of success.

 
 
Thomas Oppong

Founder at Alltopstartups and author of Working in The Gig Economy. His work has been featured at Forbes, Business Insider, Entrepreneur, and Inc. Magazine.

Latest on AllTopStartups
View Post

Maximising Your Warehouse Space

View Post

7 Important Things to Think About When Selecting a Car Shipping Company

View Post

Website Redesign: A Step-by-Step Guide for Small Business Owners

AllTopStartups
Published by Content Intelligence Media LLC

Input your search keywords and press Enter.