When it comes to getting your business noticed, advertising and your marketing strategy can be a sure
Mobile application advertising
These days so much is done online that you need to start thinking about how you can utilise it when it comes to marketing and advertising of your business. A lot is done on a mobile phone these days, and this is when mobile phone application advertising could be the one to consider. Many people choose not to pay for apps, and instead will have adverts running throughout the use of it. Having your business be advertised with links to your website or your own mobile app could be a great move to make. You only have to consider the average number of applications on someone’s phone to see there is huge value in this.
Pay per click advertising
Just as people use their phones a lot, they are also on the internet, be that through their browser on their phone or tablet, or even though things such as their desktop computer or at work. So it may be worth looking into things like Google Ads. There are tools that can provide an Easy automation solution for Google Ads where you can look into different options. This is when your business ad will appear on the side of websites that have the coding available for google ads to be presented, which is a huge majority of website space considering the big player that Google is. This could be a very good prospect to look into.
Social media advertising
There is no denying that social media is a huge element when it comes to your marketing campaigns and your strategy, however, have you considered the advertising element? Many platforms such as Facebook, Twitter and Instagram will allow you to create your own advertising campaign within them. For a small closet, you can specify demographic, area and the type of ad you want from a click through to social media or to take them directly to your website. As people are on their social media quite a lot, this can be a great way to get your business seen by people you may not have ordinarily reached before.
Influencer marketing
Finally, there is the rise of the influencer when it comes to social media, and so you may want to think about taking advantage of this. You can ask an influencer, who may have a large following with an engaged audience, to use your product or service. For a fee they will then include images, video, or whatever was specified on their social media platforms. It is advertising, but in a more informal way and it can be a great way our organically grow your business online.