Are you still using boring, regular cardboard boxes to ship items to customers?
They may start taking their business elsewhere.
Packaging, while considered a throwaway item, can make or break the product experience. Attractive packaging for products influences the customer to enjoy what’s inside before they even open the box!
Don’t fret. Read this article instead. We’ll teach you how to create custom shipping boxes that will have your customers opening your box like a kid on a holiday morning.
1. Color Becomes Category
You’ve probably heard that color choice alone can segment your brand into the category you’d like to represent. A company’s color choice can become so iconic and entwined with the brand that they copyright it.
If you can create an eye-catching color scheme that speaks to the intention of your product or service, people will recognize your custom packaging at first glance. Your packaging can correlate directly with your shipping boxes to create a tailored experience.
2. Save Money
Ordering custom printed boxes means that your product’s shape and design are catered to the custom shipping boxes. You’re saving money on materials and shipping costs in the long run. You’ll no longer have the issue of putting a small item in a huge box and stuffing it with bubble wrap to fill the extra space.
3. Eco-Friendly Boxes
Let’s face it: sending packages is not the most eco-friendly activity you can partake in. That’s why it’s even more important to choose shipping box suppliers who give you design options that reduce your carbon footprint.
A great shipping box supplier is transparent about what materials they use for custom boxes. Are they biodegradable? Will your customer feel confident about your low environmental impact?
4. Wow Your Customers
So far we’ve talked about how custom shipping boxes paired with packaging can bolster your brand image to new heights. Now, we’ll talk about the impact on your consumer.
Custom packaging screams exclusivity. When your company cares about the first impression of your product in addition to the product itself, it shows commitment to the customer and makes them feel special. There’s a reason why so many luxury brands have sleek, beautiful packaging that visually rewards the buyer.
5. Unboxing Videos
Unboxing videos, where the consumer shows off products they buy to viewers, is a recent internet phenomenon. With custom packaging, you’ll have more chances to impress and increase the chance that a popular Youtuber will showcase your product.
These videos are a smashing success because unboxing products is exciting! Everyone knows what’s inside, but the thrill of getting to it is what makes these videos pull in views. Make packaging that you’d be excited to unbox.
Custom Shipping Boxes Change Your Game
Consider investing in custom packaging for your product or service. It’s a professional way to stand out from the crowd and get the attention you want from consumers. Shipping box suppliers will get your product ready for the consumer runway.
Read more from our blog to get the scoop on new business and tech trends that will completely change the way you handle your business. Custom shipping boxes are the beginning of your brand image transformation!