Did you know that around 45% of businesses fail during their first five years? If you are looking to stay out of this statistic then we highly recommend using a social media content calendar. We have put together this short list of the top benefits of a social media content calendar.
Keep reading to learn why you want to use a social media content calendar ASAP.
1. Less Stress
Trying to remember to post every single day can become stressful when you are trying to run a business. When you use a reliable social media calendar such as Blue Strawberry you can plan posts for the whole week or for the entire month. This will save you plenty of time every day and will also cause you less stress.
2. Save Time
Another benefit is that you will save a lot of time by getting yourself organized. You will be able to plan ahead, not deal with multitasking, and batch your work in one sitting. Desperately scrolling through the internet to find inspiration with what to share last minute will be a thing of the past.
There are some calendars that will allow you to schedule posts ahead of time so that you do not have to even worry about copying and pasting on a daily basis from your calendar.
3. Consistent Content
Posting consistently is another reason that you want to start using a social media calendar in your business plan. One of the best ways to increase your subscribers, followers, or likes is by posting on a consistent basis. When you post consistently you will show up on your audience’s feed a lot more often.
The more you show up, the higher your chances will be that they engage with you on social media. Higher engagement will lead to reaching others organically and will also give your account preference in the platform’s algorithm.
4. Reduce Typos
When you plan your posts out ahead of time it is easier to catch typos and mistakes before posting. You even have a chance to fact-check your information and proofread your posts. Giving calendar access to a second-team member is another way to reduce typos because you can have them edit your posts and proofread them.
5. Track What Works
When you plan out your posts you can create A/B tests to find what type of posts work best with your audience. This will allow you to analyze and measure things such as the best post frequency, the best time of day to post, the best format, etc.
Ready to Use a Social Media Content Calendar?
We hope that now that you have our list of the top reasons to use a social media content calendar you can make an informed decision and find the best content calendar for your business needs.
Did our blog post help you out today? Please keep browsing the rest of our business section for some more tips and tricks.