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Posts by tag

Research

35 posts

Resources and Platforms Supporting Academic and Professional Growth

  • Thomas Oppong
  • May 8, 2026
Navigating the vast digital landscape for academic research can be daunting. Fortunately, in April 2026, a robust ecosystem of tools and databases exists to streamline the process for students and…
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  • 5 min

The Importance Of Research For Your Business

  • Thomas Oppong
  • Jul 25, 2024
Staying ahead of the competition and making informed decisions in the world of commerce are vital to success. One of the most effective ways to achieve this is through research.…
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  • 4 min

Tips on How to Write a History Research Paper

  • Thomas Oppong
  • Jan 17, 2024
An essay is not so difficult student work compared to coursework or diploma papers. Therefore, we have less time to write it. However, writing an essay is an integral part…
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  • 6 min

Top Ways to Succeed in the Beverage Industry

  • Thomas Oppong
  • May 22, 2023
The beverage industry is an incredibly competitive market requiring the right strategies to succeed. From understanding consumer preferences to marketing techniques that resonate with that particular market, there are several…
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  • 3 min

How To Shorten Market Research Timelines

  • Thomas Oppong
  • Sep 30, 2022
Market research is crucial in developing product features and providing adequate services to your customers. When you can speed up this process, you’ll be able to stay ahead of your…
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  • 4 min

How to Use Research to Identify Key Affiliate Partners Who Boost Your Revenue

  • Thomas Oppong
  • Jan 31, 2022
Are you looking for ways to skyrocket sales and revenue for your business? Do you want to tap a new market segment and sell your products to more customers? Wouldn’t…
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  • 2 min

Why Marketing Research is Essential For Successful Advertising

  • Thomas Oppong
  • Aug 23, 2021
The majority of marketing campaigns fail. Whether they targeted the incorrect audience, used poor messaging, or simply were marketing a bad product, there are many reasons why so many promotion…
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  • 4 min

Are You a Business Owner? Take Advantage of R&D Tax Credits Now!

  • Thomas Oppong
  • Jun 25, 2021
Nearly almost every business in the United States of America is battling with the effects of the coronavirus outbreak. However, R&D tax credits can be an extremely effective and sustainable…
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  • 4 min

The Importance Of Market Research Sample

  • Thomas Oppong
  • Mar 8, 2021
In recent years, doing your own market research on a routine assessment has become more relevant than it has been in the past. If companies intend to keep up with…
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  • 3 min

Research: The Secret to Finding Your Target Market

  • Thomas Oppong
  • Oct 9, 2020
Product-Market fit, it is surprising how many startups fail to grasp its importance. This even includes startups that have managed to get millions in VC backing. Why does this happen?…
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  • 4 min

The Importance of Identifying Your Target Market Demographics

  • Thomas Oppong
  • Aug 25, 2020
How well do you know your audience? If you’re running a business, understanding your target market demographics is one of the best ways to find success. Without your customers, your…
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  • 5 min

5 Things to Research Before Starting a Business

  • Thomas Oppong
  • Aug 12, 2018
We exist in a world of entrepreneurs, a place where people are starting to take more initiative to get where they want to be professionally instead of relying on luck…
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  • 3 min

5 Ways Market Research Can Help Your Business

  • Thomas Oppong
  • Oct 24, 2017
Leading business experts worldwide agree that market research is essential to any brand’s long-term success. Getting accurate market information and consumer knowledge is critical to any organization looking to improve…
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  • 4 min

4 Market Research Tips That Will Help You Pinpoint The Right Audience For Your SMB

  • Thomas Oppong
  • Aug 2, 2017
In deciding how to best market your small business, it is important that your business know who it is marketing to and what is being done by its competitors. Without…
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  • 3 min

Databases, Reports and Surveys: A Step by Step Approach to Conducting Industry Research

  • Thomas Oppong
  • Oct 24, 2016
Research is the key to gaining a useful insight and potentially enjoying an edge over your competitors, but the conundrum that many face is how to go about collating the…
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  • 4 min

The Five Types of Research Methods For Your Business

  • Thomas Oppong
  • Sep 28, 2016
Research is essential to determine if your business idea has a chance of being successful. In the process of business research, all types of data are gathered in order to…

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