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Posts by tag

Social media

45 posts

Why Trust Is the Most Important Metric in Health and Wellness Social Media

  • Thomas Oppong
  • Jul 14, 2026
Likes, comments, and follower counts often dominate conversations about social media success. While these metrics can indicate engagement, they rarely tell the full story, especially in health and wellness. Whether…
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  • 3 min

The Compounding Power of Integrated Marketing for Growth-Stage Brands

  • Thomas Oppong
  • Jun 29, 2026
In the modern digital landscape, growth-stage businesses face a unique set of challenges. Ambitious founders often find themselves caught in a frustrating cycle: they have outgrown the early DIY phase…
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  • 14 min

Strategic Media Buying and Creative Marketing

  • Thomas Oppong
  • Jun 25, 2026
Businesses today need strong online visibility to succeed. The digital world is always changing, making it hard for brands to stand out. We understand that reaching customers effectively is vital…
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  • 4 min

Top 7 Social Media Marketing Agencies in San Antonio: 2026 Ranking

  • Thomas Oppong
  • May 28, 2026
Social media has become the cornerstone of digital brand engagement, transforming how businesses interact with their audiences. Finding the right partner in a competitive market like San Antonio can be…
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  • 4 min

71% of UK SMEs Admit to Not Using Social Media to Track Viral Trends, According to a New Report

  • Thomas Oppong
  • Feb 26, 2026
Unlike major retailers with dedicated trend and insight teams, small businesses often rely on instinct to stay ahead of consumer demand, while others are tapping into viral social trends to…
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  • 3 min

How to Keep Your Followers Engaged With Consistent Content

  • Thomas Oppong
  • Aug 20, 2025
Building a group of followers on social media platforms is just the start, and the hard part comes when you try to keep people interested. If you stop posting often…
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  • 4 min

Why Marketing Your Brand Outside Social Media is Vital

  • Thomas Oppong
  • Dec 19, 2024
Social media feels like the center of marketing, doesn’t it? After all, everyone’s glued to their phones, scrolling endlessly, double-tapping photos, and saving inspirational quotes.  But there’s a twist: your…
Why Social Media is Revolutionizing the Way We Smell: Virtual Fragrance Launches
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  • 5 min

Why Social Media is Revolutionizing the Way We Smell: Virtual Fragrance Launches

  • Lilly Partin
  • Dec 12, 2024
The world of fragrance has always been personal and immersive, tied to the emotions, memories, and experiences of those who wear them. However, with the rise of social media, the…
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  • 2 min

Secret to Getting More Views on Social Media

  • Thomas Oppong
  • Dec 10, 2024
Social networking is among the most effective techniques available today for reaching audiences and increasing your online presence. Whether you run a company, create content, or simply want to have…
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  • 5 min

Why Social Media Influencers Matter For Brand Growth

  • Thomas Oppong
  • Nov 27, 2024
Imagine scrolling through your social media feed, and suddenly, your favourite celebrity or influencer is raving about a new product. It feels personal, almost like they’re giving you a friendly…
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  • 3 min

5 Ways to Make Social Media Work for Your Business

  • Thomas Oppong
  • Oct 15, 2024
Social media has become an indispensable tool for businesses of all sizes. With millions of active users across different platforms, businesses can leverage social media to connect with their audience,…
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  • 4 min

Mastering Customer Service: Leveraging Social Media to Enhance Customer Support

  • Thomas Oppong
  • Jul 11, 2024
Social media isn’t just a platform for marketing and brand awareness anymore. It has evolved into a critical channel for customer service. Businesses that leverage social media for customer support…
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  • 3 min

How to Save Time and Boost Results with Social Media Management Packages

  • Thomas Oppong
  • Apr 22, 2024
Key Takeaways: Table of Contents: In a digital world where time is currency and content is king, leveraging expertise in social media management is not just a luxury; it’s a…
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  • 4 min

Maximising Social Impact: How a Facebook Marketing Agency Can Supercharge Your Business

  • Thomas Oppong
  • Mar 20, 2024
Heading into the digital world to leave a lasting impression? You’ve found the perfect spot. This piece highlights how to make your presence felt on Facebook, a place buzzing with…
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  • 4 min

Unlocking the Power of Social Media: Strategies for Business Growth

  • Thomas Oppong
  • Feb 29, 2024
The creation and presence of social media play a vital role in the digitalization of businesses. The power of social media can no longer be undermined because it now plays…
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  • 3 min

The Impact of Social Media Industry Benchmarks on Your Marketing Strategy

  • Thomas Oppong
  • Jan 4, 2024
For example, if your business aims to generate clicks to an upcoming blog post, you can use social media benchmarks to see how well your content performs. This will help…

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