Everything You Need to Know About Media Auditing
As marketing guru John Wanamaker said: “Half my advertising is wasted; I just don’t know which half.” A media audit can help you identify which advert is most effective, allowing…
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How I Grew My Business With The Sole Help of Social Media Channels
When I started my business, social media channels like Facebook, Google+, Twitter, Instagram, LinkedIn were all the rage among online marketers. Although I was not new to any of these…
Is Your Social Media Traffic Earning Money for your Business?
If you run an E-commerce business then you definitely know the role that social media plays in marketing and business branding. Studies have shown that the purchasing decision of many…
These 7 Ideas Can Significantly Improve Your Social Marketing Campaign
Being active on social platforms doesn’t necessarily guarantee business growth. There are thousands of people who frown at other social marketing strategies and they continue to lament that their business isn’t getting…
Connecting With Consumers Through Big Data and Social Media
Big data and analytics play an important role in the successful monetizing of social networks such as Facebook. Big data collected through social media also can provide businesses with crucial…
Some of the Smartest Ways Business Leaders Can Get Involved in Social Media
There are lots of social platforms out there for business professionals. If you are the CEO, founder or manager of a company or better still the marketing manager, there are…
6 Things You Do On Social Media That Annoy Your Followers (And What You Can Do About Them)
Social media is here to stay and chances are you will get a lot more followers in the future. It’s in your interest to stay to relevant. People follow others…
Why Real Content and Honest Social Engagement Take your Business to the Next Level
Google has really been hammering home its desire to improve the quality of results of late and has really been nailing spammers and poor content of late. Relevance is now…
11 Incredible Apps For Meeting Cool People
You may have hundreds of Facebook or LinkedIn friends, but how many of them have you met in person? You should start thinking about breaking from the norm of adding…
How Your Business Can Increase Engagement on Social Media
As the economic recovery in the UK continues to gather pace, so too start-up activity is beginning to intensify nationwide. While this increase is at least partially due to the…
The Big 4 of Internet Marketing – Which Are You Investing In?
Internet marketing is a multi-dimensional thing with many facets and types but there are a few big names that immediately come to mind. Social Media Marketing, SEO, PPC, and Email Marketing…
5 Creative Ways to Supercharge Your Social Media Posts
If you run a company, or even a marketing department within a company, then social media is probably a big part of your strategy—or at least is should be. These…
Stop Planning, Start Doing: Social Media Do’s And Don’ts
There are now thousands if not millions of free articles, videos, infographics, pictures and podcasts on social media to help you succeed in your effort to engage the right audience…
How Social Media Is Changing Customer Service Today
Social networks provide a way for you to reach out to others, shake hands so to speak, and meet others face to face online. Social media is also a very…
How To Plan A Social Media Strategy That Works: An 8-Step Guide
With the fast-changing dynamics of the social media world, planning an effective strategy for all your social media accounts is the best – and only – foundation to success. Companies…
4 Habits Your Business Must Follow When Online
The internet is a vital tool in helping any start-up business to get off the ground, but simply having a basic website and a minimal social media presence might not…