How to Do a Website Audit
It may come as a surprise, but your website can deteriorate over time. Ongoing maintenance is a must if you want it to perform well in search engines and provide…
Marketing
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The Top SEO Predictions For 2020
Though nobody really knows what the world of SEO has in store for 2020, there are some predictions that SEO specialists are starting to pick up on and we haven’t…
3 Personalization Techniques to Use After Third-Party Cookies Obsolesce
Marketers and advertisers have long been relying on (and using) third-party browser cookies for advertising campaigns and user targeting. After Firefox and Safari, Google has announced that it is all…
Maximizing The Marketing Mix: How BTS Brings in $4.9 Billion to The Korean Economy
BTS experienced a meteoric rise to success after winning their first BBMAs in 2017. They’ve toured most continents in the world. They’ve been on the cover of Time Magazine, Rolling…
4 Video Marketing Trends to Use in Your Content This Year
If content is king, then video content is his knight in shining armour. More video is being consumed online than ever before. For instance, 1 billion hours of video is…
5 Tips on Choosing a Great Web Design And Digital Marketing Firm
Maintaining a solid website for your business is an essential aspect of the venture in today’s digital era. However, you need to promote the site extensively to make the investment…
4 Affordable Ways to Market Your Small Business
Marketing is essential when starting any business, regardless of size or industry. Effective marketing strategies will build brand awareness, attract potential customers, drive sales, and increase profits. Fortunately, effective marketing…
Stand Out From The Crowd: 5 Tips to Boost Your SMB’s Market Visibility
Statistics from the Small Business Administration suggest that businesses around longer than five years have already beaten the odds. More than half of new enterprises don’t make it that long.…
What is People-Based Marketing And Why Does It Matter
One of the most important goals in all of marketing – and maybe the one that brands struggle with more than any other – involves making it feel like you’re…
6 Optimization Tactics To Employ For 2020 Search Engine Dominance
Search engine optimization, popularly known as SEO, will still be very relevant in 2020 and beyond for businesses, large and small. By employing optimization tactics you can gain a competitive…
How to Get Your Startup Noticed
Launching your own business can change your life and the lives of those around you, but you’ll have to work hard and stay resolute in the face of challenges. The…
How to Create a Snapchat On-Demand Geofilter
Snapchat geofilters have been around for a while now and have proved to be very effective for businesses wanting to engage with younger audiences. With over 203 million daily active…
5 Key Digital Marketing Trends For The Next 12 Months
Another year of creativity, strategy, and opportunity has passed. But a foggy head and a Bank Holiday later, it will all begin again in earnest. So, we’ve put together a…
Why Your Attempts To Appeal To Generation Z Are Landing You In A Generation Of Failure
Generation Z, defined as anyone reaching adulthood in the second decade of the 21st century, is a pretty prime business audience right now. In fact, as we move into 2020,…
7 Ways to Drive Sales Through Instagram
No one ever thought that Instagram would be so impactful in the world of marketing, promotions, and sales. It surpassed everyone’s expectations and is now much more than just a…
Companies Experiencing Social Media Phishing Attacks On The Rise
Phishing attacks are on the rise and businesses are at risk because of it. As the CEO of a corporation, you need to reduce your cybersecurity risks as much as…