Spotify will be deeply integrated into Facebook, Spotify CEO Daniel Ek announced at the f8 developer conference today. As part of its larger entertainment initiative, Facebook will launch a music dashboard, which will display music-specific notifications and updates, and also show which songs are currently popular within one’s network of friends.
The service will be free, but Spotify hopes that this new level exposure to Facebook’s enormous user base will help drive paid subscriptions.
Spotify CEO Daniel Ek in a blog post to announce the integration said: We’re very excited to have been asked by Mark Zuckerberg to showcase this new experience at the f8 conference in San Francisco today. You’ll now start seeing new music posts and play buttons all over your newsfeeds. Hit a play button and the music starts. Right there. Spotify fires up to give you a new soundtrack to your social life. Check out your new Music Dashboard and your real-time ticker to discover the music that’s trending with your friends.
He further stated that: This integration with Facebook will help everyone to discover more free music than ever before. Thanks to our unrivalled, truly free service, users can just hit play to enjoy the music, no hassle, no gimmicks; month after month after month.