A video is a powerful way to share your most amazing work. Like any script, book or movie, a video is a story and stories must be compelling right from the very beginning. Short videos are even more impactful, entertaining and sharable.

While you might naturally think of YouTube when you think of video, Anthem has brought a new approach to traditional video sharing and discovery: original 10 second remixable videos.

Short videos suit our busy lives, brief attention spans and the need to consume content easily and quickly. And millions of people are consuming content via their mobile devices while they’re on the go, the shorter your video is, the better. It’s amazing what you can show in just 10 seconds!

One challenge of creating short useful videos is distilling your message into its simplest form. More is not always better when you have the shortest time possible to share your video.

Some of the best short videos have been a single shot with a great piece of music. Impactful music can make or break a video. The shorter the video, the more likely fans will love it, use it and most importantly share it.

Anthem is the new place to create and remix your 10 sec videos. You can combine Youtube, Vimeo, SoundCloud, iTunes and your videos to make remixes.

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Here’s what you can do with the Anthem app

You can create Anthems by combining audio and video from YouTube, Vimeo, SoundCloud, iTunes and your phone’s library. But that’s only half of the story.

Your friends can remix your Anthems as well – hundreds, thousands, even millions of videos can all start from a single Anthem.

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You can take any existing Anthem and change the audio or video to create a brand new remix.

Adjust the starting point and duration of the audio and video tracks to make your Anthem exactly how you want it.

For attribution purposes, Anthem tracks who made what, the song used and when someone else used it for a remix. On Anthem, users always get credit for their creations.

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You can easily post Anthems to Instagram, Facebook and Twitter. You can also add songs you discover on Anthem to your Spoitfy, Pandora or Apple Music playlists.

Anthems are presented in full screen vertical HD. Swipe left or right to navigate your feed and up to like.