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3 Creative Ways to Reduce Call Center Costs

  • Thomas Oppong
  • Mar 1, 2019
  • 3 minute read

If your business has a call center as part of your customer service plan, you may be looking for ways to reduce your costs. While investing in quality customer service is always money well spent, if you’ve got long wait times or have call center agents spending an inordinate amount of time on each customer’s phone call, that time can add up and become quite costly for your business.

You’ve probably heard the old saying that “time is money,” and when it comes to speaking with your customers, that adage couldn’t be more true. When you’re on the hunt for solutions that reduce call center costs, here are three creative ways to frame your search.

Increase your efficiency with speech analytics

One way to reduce your costs is to increase the efficiency of your call center. This may seem counterintuitive, but it’s not. If you’re paying one of your inbound contact center representatives $27,000 to $34,000, which is the average salary for such a position in the United States, it’s important that the money is spent on the right things.

One way to stretch your dollars is to increase each representative’s effectiveness. Implement changes that allow all employees at your company to perform their job duties so well that it’s as if you’ve hired one-and-a-half workers instead of just one.

That decision can effectively net you anywhere from $13,500 to $17,000 in value, which can make a huge impact on your bottom line when carried out across all of your employees. One way to begin to analyze and improve your efficiency is by using speech analytics to gain a clearer picture of how customers are interacting with your reps.

By eliminating and streamlining unnecessary steps in your call process, you’ll be on your way to getting your workers to field many more calls with less effort and greater efficiency.

Take advantage of call center software

In today’s day and age, your call center is likely handling more than one type of communication between your business and your customers. Part of adapting to these trends involves staying ahead of the curve with cutting-edge call center software.

Call center software can help increase your efficiency, but, even more importantly, it can also help you retain customers who otherwise wouldn’t reach out to your business. Because call center software can help your agents field inquiries via email, text, phone, video, and even social media, it’s much easier for your customers to interact with your company in the manner and style most suitable to them. I

n turn, this allows you to solve their problems and meet their needs on their own terms, offering greater customer satisfaction and retention. Also, most call center software also integrates with CRM software, meaning that you’ll be able to gather even better data about your customers’ behaviors, obstacles, and habits. If your call center is helping you keep customers, it’s doing its job, ultimately reducing costs for your business.

Consider altering your hours

One final creative solution to consider if you’re searching for ways to cut back on costs for your call center is to reduce or change its hours. While it’s good to be able to advertise that you can be reached by your customers 24/7, if you have specific windows of time where the volume of your calls drastically decreases, you may want to consider changing your policies.

For example, keeping your call center open until 10 p.m. on weekdays may make total sense; however, if you rarely get calls after 8 p.m. on Saturdays and Sundays, it may be a good idea to shave off a few hours from those days.

In addition to reducing your hourly operating costs, reducing the hours of the workweek can also boost worker productivity. Both benefits can have a positive impact on your company’s overall budget.

Managing a call center as part of your company can be a delicate balance. But with some creativity, you can reduce your costs while increasing your agents’ efficiency. Consider implementing some of the above solutions and see how your business grows.

Thomas Oppong

Founder at Alltopstartups and author of Working in The Gig Economy. His work has been featured at Forbes, Business Insider, Entrepreneur, and Inc. Magazine.

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