Mothers that have been searching online for work from home opportunities in the last few months have surely stumbled upon an article mentioning dropshipping. Dropshipping utilizes a retail ordering process where the person running the online store doesn’t need to have the products in stock. The company that produces the product handles the shipping with the online store charging a higher price than they paid wholesale.
A mother could theoretically sell thousands of products without having one in their home or shipping anything at all. All you need to do is build a website and integrate a dropshipping tool like Oberlo with your website platform. The best
Pick the platform you will open your store on
Amazon or eBay are popular dropshipping platforms but you need to understand how they differ. Both sales channels are great for those people that might not want to deal with SEO right off of the bat. There are going to be listing fees associated with both
The use of your selling data can be used for these
Find niche products that will sell
Honing in on a niche product will help your online store stand out from the crowd. For example, the CBD supplement market is a great example of a random product group that seems to be doing extremely well for dropshipping businesses. Finding out what type of products will sell consistently is important and can be done through research.
Once you have done the research on this then doing the appropriate research on the companies producing these types of products is imperative. A company that implements poor working conditions can lead to a product being listed on your website incurring bad reviews or changed ratings due to associating with them.
Partner with reliable companies to ensure timely shipping
As mentioned briefly above, the company that you partner with that is selling you their product wholesale needs to have quite a few positive features. An onsite factory that includes a shipping department is one thing that can be a huge help.
Customers tend to get very hostile if they expect a product on one day then it comes a week later. This is an easy way to garner a bad review even though it was of fault of yourself personally. Companies that have a factory can generate products to high demand needs as well as having scalable shipping processes can make them a perfect partner. Quality products should be targeted as people are willing to pay for quality rather than a poorly made knockoff.
Setting up an ERP and getting the companies to do the same
Enterprise resource planning or ERP could not be more important for a dropshipping company to have. Integrating an ERP with an eCommerce website and their partner company is imperative. This provides seamless communication of what is in inventory or what will have a shortage of in the near future. Nothing makes a consumer angrier than ordering something only to get an email that there is a backlog so they will not be getting their order any time soon. Being able to allow customers to see that a product is out of stock can remind them to come back later as it is unlikely other stores will have a plethora of using the same wholesaler.
Digital marketing can be very competitive
Once you are off of the large platforms like eBay or Amazon it is essential to start doing digital marketing. Helping your products rank high in the search results can allow others that do not use other platforms regularly to buy. Unlike huge ecommerce stores you are only going to have to target keywords associated with products that are being sold which is a huge help.
One big key is to have a professional do your product descriptions as the right description can have a customer choose your online store over another with a poorly written one. One feature or addition to a product not being mentioned can leave a buyer concerned if they are purchasing the correct product. Eliminate this by having nearly perfect production description for everything that is being sold on your dropshipping site.
Overall, dropshipping can be extremely profitable for mothers that do not want to sacrifice time with family. This offers a career/business that can be grown from home instead of showing up to an office job that you may or may not like. Take power in your professional life and start a dropshipping business today!