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How to Create a Workable Business Plan

  • Thomas Oppong
  • Feb 4, 2020
  • 2 minute read

Before you even open your doors to the public, you need to plan your business structure. You need to work out precisely what you intend to do and how it will come to fruition. Part of this will involve researching and analyzing the challenges that await you and figuring out how to best overcome them. 

Though there is always a time for action, the planning stage is not it. You need to research your competitors, learn about the tools and policies in play today, and study the techniques that will either hurt or help your business. And of course, you need working solutions for every component of your company. 

Great business plans aren’t long to read, but they represent a wealth of knowledge and research. To create a business plan that can actually help you succeed, you will want to follow this guide: 

Research Your Competitors 

Do you want to know how a business just like yours has succeeded? Research them. See what the news articles tell you and, if they are big enough, don’t be afraid to use the Freedom of Information Act to gleam critical data that you can use to improve your own company. 

Just as you should research to see how others have succeeded, it can be beneficial to learn about how others have failed. Sourcing this information might be more difficult, but if you can find out how two or three competitors failed and went out of business, you will know which strategies to avoid. 

Research Your Market 

Demographic research is key to getting the message right, both with marketing and with your business model. 

Research Your Location  

You want your business to be conveniently located to where your market is, so research your area to find available offices or storefront leases that are situated near your target customers. 

Choose Important Financial Decisions 

Knowing more about your business, who you are in business for, and where it will be located is great. Now it’s time to move onto the money. 

Where You are Getting Funding 

Funding should ideally be split up into several options. Your savings should absolutely be a consideration, as should loans from friends and banks alike. Always exhaust your options. For example, though it is difficult to obtain an SBA loan, it is worth applying for every time. 

Merchant Account Services 

Merchant account services are essential if you want a reliable and secure credit processing account, but not all businesses can easily apply for them. Even if your business and the industry you are in are thriving, lenders can still label you and your company as “high risk.” This makes it difficult, but it is not the end of the world. There are high-risk merchant account providers like Limitless Payment Solutions, where you can get the credit services you need for your business. 

Get a Second Opinion 

Once everything is set up, go to a business consultant and get a second opinion. There might be glaring issues that you have missed that need fixing before you actually start building your business. 

Thomas Oppong

Founder at Alltopstartups and author of Working in The Gig Economy. His work has been featured at Forbes, Business Insider, Entrepreneur, and Inc. Magazine.

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